Tag: nielsen

So you may or may not have noticed that I’ve been a bit light on the ol’ blog posts recently.. I know, it’s been about 2 weeks which for me has felt like a lifetime.. There has been good reason though and it all paid off in a spectacular fashion today.

For the last few weeks now, I’ve been using any spare time to work on a presentation for my final interview with a position at Consolidated PR as a Social Media Strategist up for grabs on 16th December. I felt there being a bit more pressure because they’re the 28th top company to work for in the UK and also have just been featured in Marketing magazine in the Top 100 PR Agencies coming in at No 54.

What was the presentation all about? I won’t go in to the finer points but it was essentially 30 minutes to talk through my vision on an integrated social media strategy for a campaign, and all that’s involved in doing so, it needs the context to fully make sense but it was interesting to research and deliver.

So I was stood before the Heads of Digital and Consumer PR being asked to do my thing, there was everything riding on it. This was it, this was the moment. Before all that though and to heighten the suspense a bit, why the change in direction? I thought you were happy where you were? You were always saying how much you loved it!

As much as I’ve loved every minute working at Splendid Comms, I’ve been actively looking for a while for something permanent which they were unfortunately unable to commit. It’s not the most ideal of times to be hiring generally so it was understandable. They are however a PR Communications agency doing some fantastic work with some great clients like Marmite, Guinness, Lucozade and ShoZu. It has a real family vibe about the place and they genuinely enjoy everything that they do. I’ll be sorry to leave it all behind but will for sure be keeping in touch with them all.

Back to the presentation.. for the last few weeks I’d spent most of my waking free time researching, digesting, writing slides, cutting out slides, by the end of it I was even beginning to enjoy it!

On the day, I was horribly ruthless with my own content, (the one thing I find hard to do, cutting out slides I’ve spent quality time on) and went with the philosophy of less is more. I cut out about half my slides.. It worked, they all followed on from each other smoothly and it was remarked that I adopted a methodical approach from start to finish. Excellent! Surprising myself a bit in the process actually, because I was a complete bag of nerves the night before, on the day and up until the minute I started presenting! I was equally as nervous about the potential questions after.. what would they ask? Would I have the answer? Incredibly yes. The dreaded ‘We’ll be in touch’ was said which left me in doubt but I was happy with how it went considering how nervous I was.

17th December, the morning after the presentation, I get a call, essentially along the lines of “We’d like to offer you the job,” I was in shock. For the rest of the day I’ve had a smile you just can’t shift and have said the word awesome at least every other word. Ask @jedhallam !

On the 5th Jan 2009, I will be starting at Consolidated as a Social Media Strategist. What a way to start 2009! I have a feeling it’s going to be a year to remember. Hopefully for all the right reasons.

Anything else happen today? Yes yes and yes. I was alerted to the fact that my SOTM photo had gone up today by @tommalcolm which was taken a few weeks ago now and I’d forgotten about amidst all the job stuff going on. Someoneoncetoldme.com is a fantastic site combining photography and quotes that resonate with the subject. Mine was a quote that stuck with me through thick and thin that the mind is powerful and that it’s ok to think big and be a dreamer.. and here it is..

Oh, yeah, and how could I forget and someone on behalf of Channel 4 who are doing a documentary which is going to be featured in Picturehouse cinemas first and then on Channel 4 in Summer 2009 and it’s all about privacy on the internet.. interesting topic. They contacted me because they want a perspective on the other side of the coin. I’m an advocate for transparency and openness.

You can find out about the sites I find of interest through Delicious, the photos I take using Flickr, personal details on Facebook, work details on LinkedIn and the conversations I have on Twitter. It’s all there, and I’m completely happy with that because it brings such bizarre situations as this.

So they want to hear about the positive effects of the social networking phenomenon taking place with sites like Facebook and Twitter which is fantastic because I’d go as far as to say it’s been a life changing 6 months for me because of such sites. One question, how on earth they found me, again, all this internet fame stuff is absolutely mind blowing, I’m not worthy.

“It would be really great to get your thoughts on our film, and discuss the possibility of you appearing in the film.”